seamless user-centric experiences.
Transforming complex user pain points and business objectives into intuitive designs that engage users and drive results effectively.
Senior product designer
Currently at NAB, designing best-in-class payment and transfer experiences and serve as a UI subject matter expert and design system for native mobile app.
Award winning 15 years improving customer experiences
I specialise in crafting intuitive, responsive web and native mobile experiences. I’ve worked across multiple industries including telco, food e-commerce, banking, and technology solving complex business challenges with user-centered design.
Passionate about organisation, scalability and efficiency, I build and refine experiences, libraries and design systems that drive consistency and innovation. My work has earned global recognition, winning awards for impactful digital experiences.
A strong squad collaborator, I thrive in cross-functional teams and enjoy working closely with engineers to push the boundaries of UI. Together, we bridge design and development to create seamless, high-performing user experiences.

Companies where I've shaped digital experiences for the millions
Each project taught me something essential about design. I've worked with teams that demanded precision, creativity, and results.
NAB
Redesigning of NAB's Payment experience - one of the bank's highest-traffic digital touch points, processing over 30 million mobile payments monthly across 3.7 million customers. The legacy 8+ year-old flow ranked last (8/8) against Australia's Big 4 and challenger banks. The uplift targets a 40% friction reduction for new payees and 32% for existing payees, moving NAB from 8th to 1st nationally - driving measurable improvements in NPS, customer effort, and payment preference. Delivered in close partnership with development squads and accessibility teams, with refactored Figma files and an updated ways of working to streamline design-to-development workflow.
In addition, I serve as the Native Mobile SME, running weekly guild sessions to uplift mobile design capability across the organisation, and own NAB's native design system — working closely with developers to build and document components at scale.
Woolworths
Empowered 300,000 weekly customers with transparent order tracking through enhanced self-serve capabilities across web and native app. Reduced customer service calls and increased satisfaction by introducing features like granular order status updates, live map tracking, help and support, call driver, and delivery driver ratings—contributing to a measurable uplift in NPS.
In addition, I support as a design practice advocate, UI subject matter expert while also building a fulfilment design system for team member applications.

Telstra
Uplifting the MyTelstra app shop tab experience, delivering a modern, accessible interface that drove a 4% increase in in-app orders. Key feature launches included Mobile upgrade, Accessories catalogue, Mobile catalogue, and Subscriptions at the account level, all designed and implemented to meet AA accessibility standards and align with native iOS and Android best practices.
I served as a MyTelstra Champion and subject matter expert in the Telstra Design System, Native OS systems, and the North Star vision for Telstra’s future app experience, ensuring consistency, scalability, and innovation across the platform.

Everyday rewards
As a Senior Designer within the Everyday Rewards loyalty team, I delivered creative campaigns to an audience of over 13 million Australians across multiple digital touch points. I collaborated with internal partners such as BWS, Woolworths Services, and Ampol/Caltex, as well as external brands including Bupa, Qantas, Origin Energy, and Super Pharmacy.
Helping facilitate our squad for Big Room Planning to forecast quarterly work deliverables, while working to an Agile methodology and KanBan system to manage work and process effectively.
Currently auditing our UI tool kit with Adobe XD to allow our team to work seamlessly, improve team member on-boarding, keep brand consistency as it grows and improve developer hand-off.

Samsung
New agency business for 2020, working on the Samsung dotcom and e-commerce sites. Process and work flow needed to be brought up to date, I was responsible for building out a design system in Figma to allow us to work effectively moving forward. Projects have seen me tackle complex information and transform them into intuitive, accessible and easy to use designs by working in an agile environment, articulating and optimising to meet the users and business needs. Lead client presentations and liaising directly with them, overseeing the production of designs in all phases. While acting as a brand guardian creating and updating components, templates, style guides and brand elements.

NAB
National Australian Bank designing for business account products at a strategy-driven customer experience agency. I delivered on various campaigns, from wireframing to user interface design to developer hand-off, working with the brand design system for mobile and desktop devices.

Waitrose
Working across seven sub-brands of Waitrose.com e-Commerce (Cellar, Florist, Kitchen, Gift, Pet, Garden & Telegraph TMG) on a monthly basis. Collaborating with different stakeholders to plan, schedule and deliver on-trend, in-season and best in class work, while seeing month on month increase in sales and delivery data.

Fifteen years building digital experiences that matter
The work speaks plainly. Over a thousand projects completed, five industry awards earned, and a consistent track record of solving problems that others overlooked.
Years in design
global Awards
Million weekly users
Feature projects
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Design Wisdom
Oli is a gun at what he does, I can’t thank him enough for sharing his wisdom & passion with the team, I’ve learnt a lot from working along side him.
Dani, UX Designer
Class, Determination, grit
Oli worked across many teams and spaces within the business, and always handled it with class, determination and grit. He collaborated and gelled well with every team member, especially in moments when leaning in to help unblock them when they get stuck.
Clint, Senior Design Manager
Second to none
A true designer, capable of anything, I could always put my trust in Oli to fulfil a creative brief, with multiple concepts and deliverables to exceed clients expectations. His design craft and attention to detail is second to none.
Stephen, Creative Director
Best Practice Design
Oli’s work was amazingly methodical and through, he possess a strong appreciation for best practice design and just as importantly in a large enterprise, correct process.
Nick, Lead Product Designer
True team player
He’s someone who works well with everyone, offers insightful feedback and often helps beyond his remit - a true team player.
Cindy, Lead Product Designer
Let's talk
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